Ann Arbor, MI, USA
2 days ago
Content and Marketing Communications Manager
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How to Apply

A cover letter is required and must be included as the first page of your resume. In your cover letter, please describe your specific interest in the position and highlight the skills and experiences that directly align with the role.

Please submit the following as a single, combined PDF:

Cover letter (first page)ResumeThree writing samples:One press releaseOne technical or complex pieceOne creative pieceJob Summary

The College of Pharmacy is looking for an experienced highly motivated and energetic, Content Marketing and Communications Manager who wants to tell (communications) and sell (marketing) both the creative and technical stories and news of our #2 College to help recruit prospective students and support philanthropic efforts. You should apply if you:

have a passion for writing across styles (journalistic, creative, etc) and for different audiences.are creative, curious, eager to learn, ask lots of questions, and collaborate.think strategically and are comfortable developing communication plans, lead generation campaigns, and a content strategy across all channels (traditional and digital).enjoy project management seeing work through to on-time completion  want to make an impact and be a part of a new marketing and communications team at the College.What You'll Do

Marketing, Communications, Content (45%) Planning + Generation + Editing + Publishing:

Working with the Director, you will play a key role and be relied on for your expertise in the continued development, management and deployment of the marketing plan, campaigns, content calendar, internal and external communications across all channels. Much of your time will be spent executing: ideating and mining for stories/themes/topics, creatively writing them across formats (including but not limited to: written, video, and audio) while maintaining consistency and cohesion with brand guidelines and messaging. Success in this role will require the ability to develop 1) technical and complex content for research audiences and translate it for the general public 2) creative, fun, audience relevant content. This role is responsible for developing marketing collateral for the College and will support the upcoming Intranet redesign.

Digital + Social Media + Traditional Marketing (30%):

Once the content is generated, this role is responsible for strategically executing plans and campaigns by publishing content across appropriate and relevant channels. This means that while you have a passion for writing, you are also excited to go to market and socially listen. Successful candidates will understand social media best practices and are comfortable having a social calendar that publishes daily. In addition, candidates have knowledge or are interested in learning how to run (but not limited to) paid search, email, paid and organic social campaigns, creating landing pages, and updating and creating web pages.

Project Management (25%):

As part of a growing team, you will use Asana to oversee and ensure all project details, deadlines, deliverables are met - keeping your team and colleagues you are working with informed of project status and gaining approvals. In this role, you will be empowered to create, establish, and document processes for how work will get completed, including updating style and writing guides.Required Qualifications*Bachelor's degree in Marketing, Communications, English, Journalism, Public Relations or related field5+ years of experience generating content for marketing, communications, PRExperience writing across a variety of stakeholders: prospective and current students, media, faculty, staff, alumniExperience writing for healthcare and pharmacy (a plus), or related fieldExperience creating content for digital marketing and social media platformsKnowledge of traditional methods such as direct mail, print, and eventsExperience writing both technical and creatively, including the ability to translate technical topics for general public understandingCreative and curious, loves to learnPositive, proactive, service-oriented, collaborative Ability to work independently and as part of a team Builds positive trusting relationships with team, colleagues and studentsOpen and adaptable to working with different teamsWillingness to roll up sleeves to get the job doneExperienced project managerFollows current writing standardsExperience with WordPress and updating/creating web pagesExperience with Sprout Social, Constant Contact or related toolsAbility to attend and cover activities and events outside of working hours and on weekendsComfort working with all levels including senior members of the College of PharmacyOpen and willing to take on other duties as assigned  
 Desired Qualifications*Knowledge of healthcare field or pharmacy Agency experienceKnowledge of Asana Background Screening

The University of Michigan conducts background checks on all job candidates upon acceptance of a contingent offer and may use a third party administrator to conduct background checks.  Background checks are performed in compliance with the Fair Credit Reporting Act.

U-M EEO Statement

The University of Michigan is an equal employment opportunity employer.

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