Consumer Insights Lead City: Massy **We are Reckitt** Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. **​Marketing​** Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive. **About the role** At Reckitt, we are passionate about making a difference in people's lives through our beloved health and hygiene products. We're on the lookout for an Consumer Insights Lead, whose creativity and analytical skills will help shape the future of our brands. Does the idea of influencing major decisions with your insightful analysis excite you? If you possess a knack for turning complex data into strategic insights, we offer the perfect canvas to let your expertise flourish in a nurturing, innovative environment. **Your responsibilities** This role is part of the FR/BNL IMEX Essential Home team, and working alongside cross-functional commercial team. You will be responsible for developing a robust brand strategy and activation plan: + Have a deep understanding of consumers in the FR/BNL across categories, and be the Consumer Insights and Knowledge champion in the region + Strong focus and involvement in managing the business, brand and activation/commercialization, reviewing business objectives with regional and country management, in order to develop, manage and analyze learning plans to best meet them + Provide leadership within local and regional business teams to generate actionable insights from research results, contributing to practical action plans following research + Learning Plans: Leverage global standard and consistent methodologies in partnership with global external partners (Kantar, Ipsos, Bases, Zappi, Toluna..), and identify appropriate learning plans to meet the regional business needs. + Syndicated data: Define the regional data needs with input from stakeholders, then work closely with the Global Market Insights team for retail audit and household panel service acquisition in the region, as well as with the suppliers on ensuring high quality deliverables, reporting and analysis. + Brand plan: Generate Local foundational insights to feed into brand plan + Shopper insights: Lead Shopper, channel, customer insights & planogram validation + Equity & Comms tracking: Lead Equity and comms tracking at local level + Research budget management: plan and manage the regional I&A budget with input from the country and regional management, and guidance from the EH I&A Director + Supplier management: develop strong relationships with global and regional external research suppliers to ensure superior service and quality + I&A team: develop and build strong relationships within the I&A organization, and with I&A directors and managers from the Category, Best Practices and Market Insights within RECKITT, and opportunity to lead capability areas within the global I&A Community **The experience we're looking for** + 3-5 years of experience in consumer & market insights or a related field, with expertise in qualitative and quantitative research, preferably working on a FMCG product or brand, or in a market research agency + Fluency in both French and English + Effective project management and is comfortable dealing with concepts and complexity. Learns quickly and adapts easily to changing situations. Easily adapts own behaviour depending on the situation at hand + Strong understanding of qualitative and quantitative research techniques + Passionate about understanding human behavior and innovative thinker, always seeking new, efficient ways to drive innovation + Independent worker with strong ownership of brand vision and projects + Skilled in project management, with a focus on agile, end-to-end project ownership and excellence in execution + Strong analytical and problem-solving skills with a growth mindset + Skilled at turning complex data into actionable insights. + Detail-oriented and accurate + Trusted partner with the ability to build alignment and challenge the status quo + Excellent interpersonal and communication skills, adaptable to various audiences who builds trust-based relationships + Team player, inclusive and collaborative + Proven ability to effectively work across multiple teams & functions **The skills for success** Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Product sustainability, NEW Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, Collaboration, FMCG/Consumer Health Experience. **What we offer** With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy. **Equality** We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law. **Job Segment:** Counseling, Nutrition, Healthcare