Connected Media Consultant
Publicis Groupe
**Company description**
**Are you an organizational talent with a passion for media and communication?**
Do you want to work at one of the largest and most dynamic marketing and communication groups in the world? Then this role at Publicis Groupe Amsterdam might be just right for you!
**Who are we?**
At Publicis Groupe, we operate based on the needs and desires of our clients. We work as one organization under a single P&L, integrating our areas of expertise. This enables us to fulfill our clients’ needs in the fields of creativity, media, technology, data, and production.
We collaborate in multidisciplinary teams, giving our clients access to all our talents, expertise, and tools, both locally and internationally. This allows us to deliver integrated, creative marketing and technology solutions, with a strong focus on quality, speed, and cost-efficiency.
**Overview**
**The Role**
As a Connected Media Consultant, you are the primary point of contact for your clients when it comes to media-related questions. You work closely with the rest of the team, which includes a Connected Media Strategist, Digital Director, and Connected Media Planner.
Based on the client brief, you collaborate with various team members to deliver the best possible advice across all touchpoints (full-funnel and cross-media: paid, owned, and earned) to achieve the set objectives. You use research data and various planning tools to support your recommendations. Even after the plan is approved, you stay closely involved to ensure the campaign runs smoothly, make adjustments where needed, and incorporate key learnings into future campaigns.
You’re passionate about the field and eager to create measurable results together with your client.
**Have an affinity for brands like LVMH (Louis Vuitton, Dior), Bonduelle, and VISA?**
Then keep reading: we’re looking for a professional with experience in marketing communication and data- & insights-driven media consultancy. In this role, you will develop the media and communication strategy for your client(s) alongside your team. You will advise on both digital and offline media, and are able to translate complex information into clear, understandable insights.
**Responsibilities**
**Your Responsibilities**
As a Connected Media Consultant, you are the key link between the client and all involved in-house specialists. You’re able to handle around 70% of client inquiries independently and know exactly when to bring in a specialist for the remaining 30%. Together with the Client Lead, and sometimes in collaboration with the Connected Media Strategist, you develop media strategies and translate them, based on data and insights, into the right media choices.
Innovation plays a crucial role in our success. That’s why you ensure that new products and formats are tested and implemented in campaigns. You regularly align with all stakeholders involved in the campaigns, such as creative agencies, publishers, and any external specialists. Only by working closely with all our clients’ partners can we achieve the best results.
You are also a representative of Publicis Groupe in the market and stay fully up to date on what’s happening in your clients’ industries. In addition, you keep a sharp eye on the latest developments in media, data, and technology—bringing fresh, data-driven insights and ideas that contribute to your clients’ business goals. You have an entrepreneurial mindset, take initiative, and think in terms of opportunities. You have experience in process, project, and client management, and you are results-driven, communicatively strong, and analytically skilled.
**Qualifications**
**What do you bring?**
+ You have 5+ years of experience in a marketing or communication role, either at a brand, operator, or agency;
+ You have knowledge of and affinity with the latest developments in digital & non-digital media, data, and technology;
+ You possess excellent presentation and communication skills in both Dutch and English;
+ You are analytically strong, customer-oriented, and take initiative;
+ You are ambitious, commercially savvy, and results-driven;
+ You have a network within the industry and a positive, entrepreneurial mindset;
+ You are familiar with media tools and systems such as GFK DAM and NMO.
**Additional information**
**What do we offer you?**
+ A team where your skills and talents are fully utilized, and where you can learn a lot from experienced teammates;
+ A broad role with plenty of learning opportunities and room for growth;
+ Various training and development opportunities;
+ A competitive salary with excellent secondary benefits;
+ A super-friendly office where you can bring your dog, featuring a beautiful terrace and a private bar on the 6th floor;
+ Delicious lunches and social events (Thirsty Thursdays and Friday drinks);
+ The Work Your World program: the opportunity to work abroad for up to 6 weeks per year;
+ Discounts on ClassPass, a bike plan, and a clothing repair service;
+ A work environment where everyone feels heard, valued, and respected.
**Excited to join us?**
Send us your application and CV now – who knows, you might soon be joining us at our Amsterdam office.
We look forward to meeting you!
**Amsterdam | Full-time | Publicis Groupe**
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