Together with our customers, we combine the real and digital worlds

As a member of the Smart Infrastructure communications team, this individual contributor will be responsible for developing, leading, and executing the digital communications and campaigning strategy for SI Buildings (SI B) Unit. This includes managing digital channels, leading demand generation efforts, setting and implementing the strategy and topic campaign for SI buildings.  

 

Your new responsibilities 

Develop and implement the global digital communication strategy for a tech unit, ensuring alignment with business objectives and market needs  Lead campaign strategy, design and execution for SI Buildings, driving demand and lead generation through multi-channel campaigns that increase brand awareness, engagement, and conversion  Guide the creation and coordination of digital campaign assets such as whitepapers, nurturing emails, social media posts, imagery, landing pages, campaign flows, and reports, ensuring they are consistent in quality and optimized for engagement and lead conversion  Manage campaign budgets across all digital activities, ensuring that resources are allocated effectively and that campaigns deliver maximum ROI  Ensure continuous optimization of campaigns, adjusting tactics based on performance metrics and analytical insights  Activate the internal audience to multiply your communications strategies  Oversee the creation and distribution of campaign assets, ensuring they align with objectives and generate high-quality leads  Own KPI development and ensure the communications organization becomes more data-driven, using key metrics to evaluate and enhance digital performance, with tools including CM Cockpit, Dashboards, SieSales  Apply relevant governance standards, policies, and procedures to, and ensure consistency, quality, and transparency of SI messaging and BU communications  Research, communicate, and promote SI B's success stories, products, and innovations, collaborating with Marketing, Sales, Regions, and other Business Units to achieve objectives  

 

Your skills and experience:  

University degree or equivalent combination of education and experience  3+ years of work experience in performing the planning, directing, executing, and measurement of communications to internal and external partners  Ability to research, analyse, plan, and execute in the areas of campaign development, message development, communications vehicle development, and management and communications effectiveness measurement  Strong organizational, interpersonal, communication, and networking skills  Experience working across all communications channels – internal and external – with a strong focus on new digital tools  Strong teaming skills including cross-cultural skills  Ability to track and analyze campaign results, and ability to work under time constraints with multiple projects  Fluency in English, German is a plus 

  

 

Employee benefits  

2–3 days per week of mobile working is standard    Mobility allowance   Varied further training opportunities    Access to employee share programs  
 

What it’s like working for us

We place significant emphasis on fostering an inclusive and flexible working culture that encourages everyone to be their authentic selves. Equal opportunities and diversity are important to us and contribute to an enriching corporate culture. We actively embrace mobile working to provide every colleague with more autonomy and the chance to achieve a good work-life balance. Learn more here

 

Frequently asked questions and contact information

Here you will find a collection of frequently asked questions and a way to contact us directly.

I look forward to receiving your application

Sven
Talent Acquisition Partner

Information for recruitment agencies: Siemens is not accepting applications from recruitment agencies for this position. Thank you for your understanding.