Key Performance Areas:

Strategic Leadership
- Develop and implement national and international sales strategies to drive business growth.
- Align area marketing initiatives with national and international objectives to enhance customer engagement.

Sales & Performance Management
- Oversee pricing, promotions, and profitability to optimize sales operations.
- Monitor sales performance, analyse trends, and adjust strategies accordingly.
- Establish performance metrics and ensure achievement of company sales targets.

Market & Business Development
- Conduct market analysis to identify growth opportunities and target markets.
- Launch new products and enhance existing offerings based on market needs.
- Lead promotional campaigns and assess their impact on sales and brand equity.

Team Future Development
- Build sales and marketing team to exceed goals.
- Recruit, onboard, and develop staff through coaching and performance reviews.

Customer & Account Management
- Acquire new customers and manage key accounts effectively.
- Address and resolve customer issues promptly and professionally.
- Recommend tailored products/services to meet client needs.


Operational & Financial Oversight
- Collaborate cross-functionally to ensure operational efficiency.
- Manage budgets, forecast financial targets, and plan for profitability.
- Maintain customer financial records and oversee account adjustments.
- Track and manage client equipment such as shop coolers to make sure it suitable for our product.

Requirements
- Bachelor’s degree or diploma in Marketing, Business Administration, Food Science, Food Technology or a related field.
- Proven success in sales and marketing roles within the beverage and FMCG sectors.
- In-depth knowledge of the juice industry, particularly Not-From-Concentrate (NFC) juice.
- Strong leadership, communication, and negotiation skills.
- Demonstrated ability to build and lead high-performing teams
- Experience in developing and executing sales and marketing strategies
- Previous experience in a similar role will be advantageous