Position Description: Commercial Excellence and Marketing Manager, Toxicology (APAC) Division: Abbott Rapid Diagnostics (ARDx), Toxicology Updated: May 2025

Overview

The Commercial Excellence and Marketing Manager, drives the business by optimizing market understanding and internal processes. Commercial Excellence and Marketing Manager will be responsible for working with the Commercial Director, the APAC Commercial Teams and key opinion leaders to optimize market understanding, new product introduction and applies efficient, relevant action- oriented and innovative recommendations to drive sales across APAC. Commercial Excellence and Marketing Regional Manager is responsible for the management of sales force, marketing and Power BI (and other sales apps that may be used).

Responsibilities

Technical / Operational

Developing a comprehensive understanding of the APAC Toxicology market: Government, Workplace Drug Testing, Clinical and competitor landscape.Co-ordinates and consolidates forecasts and conducts market researchOversees the monitoring and strategic use of the CRM. Focus will be on driving the sales force effectiveness initiatives.Creates the mechanisms and processes to capture, analyze and use market level data to better understand the current competitive environment; identify attractive growth opportunities and new customer targets and create value propositions to support and build competitive advantage in co-operation with marketing and sales team.Translates strategic objectives into operational plans.Contributes to sales and marketing strategic decisions that positively influence sales growth.Managing day-to-day operational functions of the commercial excellence program, CRM SFDC and monitoring and driving of regional Sales Funnel and sales progression, plus commercial excellence targets.Assisting Global Marketing Team, in formulating and implementing marketing strategies to grow the toxicology business, especially with implementation of plans for previously identified focus countries.Key project will be the introduction of new testing matrix strategies and products.Working closely with the APAC regional team to ensure said strategies, while locally refined, are in line with global strategy / messaging

Internal Systems and Processes

Enhance knowledge of CRM Sales Force SFDC LighteningAdherence to company’s reporting deadlines and governance frameworkManage the development of systems and processes that ensure efficient delivery of Toxicology products and services.

Customers

Work closely with country Toxicology Business Teams, Commercial Director and Global Marketing Team to help identify growth opportunities, sales direction and assist the various teams with the most appropriate solutionsFocus countries (prev. identified) support for Business Leaders and Global Marketing plans.Involvement in distributor contract management.

Financial

Support APAC team to achieve monthly, quarterly and annual revenue targetsManage delegated operational expenditure to within budgetReport weekly, monthly and annually to required internal partners

Conduct

Ensure all activities carried out by self are in accordance with legislative employment policies, health & safety requirements and corporate policyPromote a standard of excellence for quality and customer focus at AbbottPromote awareness of compliance requirements throughout the organisationUphold Abbott’s Code of Business ConductLive our Abbott Values – Pioneering, Achieving, Caring, Enduring

Reporting to

Regional Commercial Director Toxicology, Asia Pacific

Qualifications and Experience

Essential

Relevant Medical / Science Bachelor’s Degree or Marketing/Business bachelor’s degree. Min 5 Years of experience in a similar role, preferably within medical device or consumable sales or security/police sales.

Desirable

Post Graduate Business qualificationKnowledge of Toxicology industry and major participants

Competencies and Attributes

Technical / Operational

Negotiation skillsExperienced in working with Global or Regional Marketing or Commercial Excellence.An innovative solutions developer and providerProven ability to develop relationships at all levels of an organizationProficient in current marketing practices and principlesWell-developed written and verbal communication skillsHighly developed presentation skills

Internal Systems and Processes

Proficiency in SalesForce.com & PowerBIAbility to utilise business software e.g. MS Office, MRP systems, CRM systemsAbility to plan and prioritise work according to business needs and change focus when required

Customers and external stakeholders

Strong interpersonal communication skillsHighly competent oral and written communication skillsHighest levels of integrity and diplomacyCapacity to maintain the highest levels of confidentiality internally and externally