The primary purpose of the Channel Marketing & Program Manager is to support the channel and alliances sales team(s) in gaining market segment share, generating sales and growth by creating loyal, self-sustaining, valuable marketing programs to our APC by Schneider Electric solutions.  ​

Responsible for Annual Strategy & Quarterly guidance, effective executions of marketing, partner programs & enablement, in alignment of Channel Sales strategy​

o  Marketing to & thru partners​

o  Collaborate with Strategic Marketing for Pull & Push Activities ​

o  Collaborate and develop Content creation for channel marketing activities ​

Responsible for Partner program success, including deployment and tailoring of program aspect to country needs​

o  Define, refine partner profiles for growth initiatives​

o  Recruit, retain and develop partners aligning to Channel growth requirements (incl future proofing partners in their skillsets & knowledge)​

o  Develop, manage and deploy training agenda &calendar for & with partners ​

Key SPOC to country channel teams, presales teams & partners on marketing, program & enablementMDF/Performance Bonus/Rebate RebalanceDigital Channel Management and MarketingMDF/Performance Bonus/Rebate RebalanceDigital Channel Management and MarketingChannel Agency ManagementSupport partner’s success with promo programs to increase sales conversion Regional Channel Events ManagementPartner Sales Enablement - Drive Certification, Online/Offline Seminar or TrainingSupport Zone Alliances Development (DELL, HPE and AI Product Attach)Ensure that partners testimonial along with joint customer references are created to highlight the best in class approaches, strategic wins