Ocean Spray is hiring for a(n) Canada - Food Service Sales Director (Mgr.)! We’re a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role — it always comes back to this: we’re a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all — and we’ve been making our own way ever since. 

Food Service Sales Director (Mgr.) is responsible for driving strategic growth and expanding Ocean Spray’s presence within the Canadian food service sector, including hospitality, healthcare, education, business & industry, Cash & Carry, airline segments, and other assigned channels. This position leads the development and execution of annual and long-term business plans, working closely with broker partners and major distributors to achieve sales objectives and strengthen key relationships.

The ideal candidate will effectively align customer needs with Ocean Spray’s capabilities to deliver impactful, customized solutions. They will also play a pivotal role in enhancing brand visibility through active participation in industry trade shows and networking events, positioning Ocean Spray as a leader in the food service industry. This position will report to the Canada Managing Director.

A Day in the Life...

Create and execute both short and long term food service business strategy to align with cooperative objectives.In partnership with broker, strengthen relationships and gain a deeper understanding of each large/strategic customers’ business including their goals, challenges, and opportunities. In partnership with brokers, negotiate and manage contracts with customers ensuring compliance.  Collaborate with distributor and operator partners to develop programs that support increasing product distribution and driving sales.Identify and launch new opportunities within the market, including product line expansions, seasonal promotions, and marketing initiatives to increase sales volume.Own accurate financial reporting including sales, volume, trade, and profit in partnership with broker partners and internal cross functional team.  Analyze performance data to optimize profitability, ensure competitive pricing, uncover new opportunities, distribution gaps, industry trends, etc.  Use data/insights to build future product assortment and pricing strategies where appropriate.  Conduct monthly business reviews with the FS broker teams to track against objectives.Cross-Functional Collaboration – working with broker sales, marketing, operations, insights, and finance to deliver against objectives, enhance brand visibility, and drive innovation.Provide customer training to distributor sales teams to ensure they have a thorough understanding of product features, benefits, and competitive positioning.

What We Are Looking For:

10+ years of progressive and related Food Service/Hospitality Account management experience in CPG required, with a proven track record of accomplishments. Strong knowledge of the Canadian FS market and alternative go-to-market channelsHighly Analytical, Data-driven, P&L and Numbers savvy. Must have experience using various types of syndicated data. E.g. AC Nielsen, IRI etc.Highly effective negotiator, Critical thinker, driven and highly organized.Sound communication and active listening skills with advanced presentation skillsInnovative, solution-oriented mindsetSelf-motivated and able to work independently.Proficient in Microsoft Excel and PowerPointBachelor’s Degree required

Education:

Bachelor's or University Degree (Required)

Work Experience:

At least 10 Years of Experience

Benefits:

As a part of our global Ocean Spray family, we provide all the benefits you need to stay physically and financially healthy now and in the future. Below is a summary of the benefits available to Ocean Spray team members in Canada on day 1 of employment.

Extended Healthcare (Medical, Dental and Vision Care)Life and Accident InsuranceDisability Insurance Retirement Savings PlanTax-Free Savings AccountWellness Program and Incentives Employee Assistance ProgramTeam Member Referral ProgramPaid Time OffAdoption and Surrogacy Assistance Educational AssistanceTeam Member Volunteer ProgramReward and Recognition Program

Who We Are:

You might have our iconic cranberry juice in your fridge or have gotten into heated holiday debate about what’s better - canned or fresh cranberry sauce. But did you know that the hardworking people growing the superfruit in our products are 700 family farmers that own our cooperative? They entrust us with what is most precious to them to create new and innovative products that will delight consumers and grow this beloved brand today and into the future.

Team members, farmers, consumers and communities alike--we value what makes us unique and strive to connect our farms to families for a better life by living our values:

Grower Mindset – We embrace our grower-owners innovative spirit and heritage through confidence, learning and focus on the future.Sustainable Results – Guided by purpose, we are focused on delivering results for our grower-owners.Integrity Above All – We are ethical, doing the right thing for our grower-owners, customers, consumers and each otherInclusive Teamwork – We build diverse and inclusive teams that strengthen our cooperative.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.