Business Development Manager - Impulse Channel Distribution
Wells Enterprises
We currently have an opening for a Business Development Manager, Alternative Channels in the Southern California territory. The business development manager leads the development of business solutions within an assigned geography. The main goal is to generate more revenue for the company while also achieving profit and trade spend objectives. The BDM will manage both distributor and retail accounts across the small format channels while supporting the organizations branded & private label initiatives.
Responsibilities Include:
+ Distributor Management; to include both- direct store delivery and broadliner partners
+ Mobile Vending development and private label execution
+ Retail account development; Awareness of Customer Strategy and Performance; Knows customer policies and procedures
+ Apply Cat Man principles; Converts data to insights; Uses insights to influence customer behavior; Demonstrates category knowledge and performance drivers; Awareness of key Consumer and Shopper Insights
+ Volume Forecast Management
+ P&L/ Trade Management
+ Accounts Payable Management
+ Annual joint business planning
+ Monthly Business Reviews
+ Asset management
+ Arranging business meetings and one-on-one conversations with prospective customers
+ Discover and explore new business opportunities with internal business case development
+ Develop ways to improve the customer experience and build brand loyalty
+ Create presentations for potential new customers
+ Build trust and long-term relationships with distributors/retailers
+ Execute national account programming
**Requisition ID** : 2208596
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