Job Description :

Business Development Director MA/CT

About us– External Job Adverts Only:  

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future!

 

Join us to create a career worth celebrating. 

About the role:

To provide strategic leadership to the sales agenda by developing and implementing plans to achieve maximum performance in sales, profit, and people objectives.

Develop and drive execution strategies and to ensure execution of strategic initiatives through distributors.Lead and cultivate a high performance, highly motivated sales culture.Engage senior leadership of our distributors to strengthen our relationships, drive mutual accountability and ensure collaboration on course correction when needed.

Role Responsibilities:

Accountable for:

Delivery of the AOP – dNSV, NSV and Gross MarginDelivery of Outstanding Execution – PODs, Menus, Displays and ShelfManagement of 4 Direct Reports and state oversight of extended team of Distributor BDMs, RGM, Trade Marketing, DHP, DRP, On Premise (~25people).Execution of price strategy in the marketplaceGrowth and Development of our People and Bringing our Purpose to LifeDevelops high-performing team through the coaching and development of direct reportDrives high leaderships standards, nurtures a growth mindset, and fosters an environment in which speed and risk taking is prizedResponsible for developing and implementing winning market share plansEnhances execution opportunities to ensure performance goals are attained and/or exceeded. Drives distributor accountability through performance management systemsMust have a strong awareness of the impact of environmental, social, and legal factors as they relate to the sales process as well as distributor economics and their individual business objectivesBuilds effective ways of working with distributors to drive state sales agenda

Financial Responsibility:

Responsible for dNSV, NSV, Gross Margin (trade spend plans)Works collaboratively with RGM to improve brand portfolio investment and evaluate impactDevelops and identifies sales forecasts/budgets through previous experiences and forecasting techniques

Decision Making:

Develops strategic sales agenda, drives plans, and delivers performance targets for the stateImplements strategic direction to deliver sustainable profit achievementControls and coordinates all aspects of operating budget and state pricing plansDrives, leads and measures distributor/broker performance through scorecard process, financial updates, shipment records, and depletions

Experience / skills required:

Must have extensive leader and people management experience and knowledge of pricing execution strategy in the market.Undergraduate degree required and must have 10+ years of market development and selling experience with proven successes in achieving volume and profit targetsMust have field sales and distributor managementConsistent track record of leading and developing a high-performance sales teamMust have detailed knowledge of financial management, including working applications of financial planning, analysis, and strategyMust have skills in pricing analysis and efficiency. Must understand and apply data analysis to drive effective portfolio strategiesUnderstands supplier/distributor dynamics and product supply chainMust be performance and process oriented to understand how to use and implement metrics to measure performancePersuasive sell, negotiation, & problem solvingComplete understanding of beverage alcohol business mathAbility to seek out brand growth opportunities through the lens of detailed execution, brand marketing opportunities and activation that creates consumer engagementOutstanding platform skills in oral, written, and electronic communicationVery positive; highly organized; excellent influencer; exhibits independence/needs little supervision; quick learner; and exhibits resiliency and tenacity in the face of challengeMoves with considerable pace, inspired to take action and possesses a steadfast appetite for continuous improvement

Flexible Working Statement: 

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.   

Diversity statement: 

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. 

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. 

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world. 

 

Feel inspired? Then this may be the opportunity for you.   

Worker Type :

Regular

Primary Location:

Off Site Massachusetts

Additional Locations :

Job Posting Start Date :

2025-07-11

Salary Range:

Minimum Salary:

$151988

Maximum Salary:

$253313

At Diageo certain roles are eligible for additional rewards, including annual incentive payment and stock awards. US-based employees are eligible for healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others.  (Benefits/perks listed may vary depending on the nature of your employment with Diageo and the country where you work.)  The salary range displayed is the salary range for the role’s primary location.