Brand Manager (Maternity Cover)
We have an excellent opportunity available for a Brand Manager, based in Milan, to make a difference at Kraft Heinz. The Brand Manager lies within the Italian Business Unit. You’ll be working in a high performing team, alongside peers always trying to reach the next level and you will be reporting into an experienced Head of Portfolio & Innovation Local Brands. Get ready for a lot of exposure to internal and external senior stakeholders. Rolling out the marketing strategy of our beloved brands and being an active part in activations and innovation projects will be our primary responsibilities.
About the position
In brief, you will be responsible for;
Acting as commercial project leader for innovation & renovation projects from idea to execution; executing and tracking of recently launched innovations;
Understand consumers’ needs and identify relevant insights;
Develop a winning marketing strategy and the respective product & activation plans;
Supporting on the definition of the Country long term and annual plans;
Working on the creation/coordination of ATL and BTL activities;
Closely cooperate with international Marketing Teams, the local Trade Marketing, Sales and Finance;
Tight control of allocated marketing budget;
Monitor competitive activities;
Leading a team of 3 people.
Qualifications
Hard Skills
Please kindly note that you need to have an EU Working Permit (Orientation Year Visa not included) in order to proceed for this position.
Relevant degree in management, marketing or economics
At least 5 years of experience in Marketing/ Trade marketing/Brand management roles
English proficiency is required
Previous experience in people management
Great command of Microsoft Suite (especially Excel and Power Point)
Professional Attributes
Communication Skills
Team Player
Consumer focused
Creativity
What we offer you
Maternity Cover contract
A dynamic and supportive culture, promoting work-life balance and personal fulfillment.
Always room for new ideas; if you have an excellent idea, please let us know and we can set it in action!
Location
Milan
Location(s)Milano
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.