Brand Manager (GUM) - Nestlé Nutrition
Nestle
**POSITION SNAPSHOT**
Location: Head Office, Bangkok
Company: Nestlé
Department: Brand Management
Full-time
Minimum 5+ years of experience in Brand Management and Marketing, especially in MNC FMCG
**A DAY IN THE LIFE…**
+ Develops and updates consumer portrait, consumer engagement funnel for her/his brand.
+ Understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
+ Ensures consumer centricity, applies Innovation levers, contributes and executes Innovation pipeline, maintains vibrancy via relevant renovation for his/her brands.
+ Contributes to development and executes strong, functionally aligned brand.
+ Tracks and monitors the performance, health and strategic alignment. Understands business impact and investment of her/his brand.
+ Contributes to the development Big Ideas, engagement strategies and creates attractive and rewarding brand experiences.
+ Works in partnership with communication agencies and ensures all brand communication contributes to enhancing the company image of trusted leader.
**ARE YOU A FIT?**
+ Bachelor’s degree in Marketing, Business Administration or related field.
+ Minimum 5 years of experience in Brand Management from FMCG (MNC)
+ Strong in people & project management.
+ Experienced in business planning, monitoring, analysis, and strategizing.
+ Leadership & coaching principles.
+ Computer Literacy.
+ Good command in English & Thai.
Por favor confirme su dirección de correo electrónico: Send Email