Corona, CA, 92878, USA
10 days ago
Brand Director
***Hybrid in Coronita, CA. 3 Days Per Week. Experience in food and beverage industry highly preferred.*** Description Position Summary: Develop, execute, and adapt the brand marketing plan to the ever-changing marketplace. Responsible for the brand product portfolio, building brand awareness, setting brand strategy, shaping consumer preference, monitoring sales performance, collaborating with other cross-functional leaders, and leading the creation of all marketing elements available for sales and bottlers to leverage at retail and to drive across direct to consumer brand building. Primary Responsibilities: + Own the brand strategy development and brand expression, ensuring all marketing efforts are on brand strategy. + Lead, manage and coach the brand marketing team + Develop and implement annual brand marketing plan collaboratively working cross functional marketing teams and other executive management teams. + Lead the development of campaign and marketing program strategies to ensure brand marketing efforts are targeted, with clear objectives and purpose. + Oversee the brand product portfolio on the creation of new products, strategic product updates, and their associated brand plans, selling materials, and digital marketing (social media, influencers, Search Engine Marketing (SEM), paid media, website, and email marketing). + Demonstrate strong passion for the advancement and growth of the brand and business. + Ensure the brand initiatives are woven into digital marketing execution through websites, social media, email marketing, videos and digital ads. + Partner with marketing teams as needed for marketing efforts such as photo shoots, campaign creation, event appearances, social media content development and promotion, etc. Skills field marketing, digital marketing, beverage experience Top Skills Details field marketing,digital marketing,beverage experience Additional Skills & Qualifications Job Specifications: Prefer a Bachelor's Degree in the field of --Business Administration, Marketing, Communications or related field of study More than 7 years of experience in marketing, brand management More than 5 years of experience in consumer packaged goods (CPG) industry preferred Computer Skills: Microsoft Office, Social Media, Click Up, Nielsen, Certifications & Licenses: N/A Additional Preferred Knowledge, Skills, or Abilities to be successful in this role: N/A Pay and Benefits The pay range for this position is $23750.00 - $210000.00/yr. Reach out to me for benefits package Workplace Type This is a hybrid position in Corona,CA. Application Deadline This position is anticipated to close on Jun 30, 2025. h4>About TEKsystems: We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. About TEKsystems and TEKsystems Global Services We’re a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We’re a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We’re strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We’re building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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