PURPOSE/MISSION

This role will be responsible for driving assigned Accounts’ Topline, Market share, relationship with Field Account Partners & their stakeholders, to ensure a healthy & profitable business. This role will also involve driving brand leadership & other field accounts business priorities.
Further, the Assistant Field Account Manager will also be accountable for driving Targeted Seasonal Sell in (OTBs) for his/her accounts, Aggressive space acquisition across targeted accounts, Targeted sell out & improving quality of business basis the key initiatives planned under the adidas brand priorities.

KEY RESPONSIBILTIES

Responsible for achieving assigned sales target by bringing in new business and maintaining existing business. Sell-in products to field accounts partners and build strong OTB plans for monthly revenue targets. Lead the development of the sales strategy at Account level in the Field Accounts portfolio (Distribution & Retailer accounts), to maximize revenues. Develop and execute strategies with assigned Field Accounts including driving the achievement of monthly, quarterly & yearly sell-in. Ensure sell-out & collections numbers through market visits with partners, influencing primary and secondary sales with partners. Demonstrate strong relationships with field staff and knowledge of partner territory to achieve business performance KPIs Build, sustain, and amplify excellent business relationships with Field Accounts portfolio (Distribution & Retailer accounts) partners in the given territory, which helps in building Strategic business relationships. Frame door-by-door strategy with partners ensuring aggressive acquisition of prime & large Spaces across doors within the Field Accounts portfolio. Drive business through assigned Field Accounts by utilizing customer service skills and building strong relationships based upon product/category and marketplace expertise which results in consistent target attainment. Demonstrate strong financial acumen to manage terms negotiations with partners, build strong relationships with internal finance stakeholders to manage P&L discussion and ensure timely cash collections. Develop seasonal assortments, forecasts and scenario plans for assigned Field Accounts partners using category, account, brand and marketplace knowledge. Increase sell-in and sell-out by developing and delivering targeted, persuasive sales presentations Ensure timely execution of order tracking, order input, retail release and launch information, order confirmation, cancellations and delivery information. Understand competitors and marketplace; utilize assessment, knowledge and a brand management focus to adjust and drive business plans through partners. To represent the assigned account(-s) internally as an ‘ambassador’ toward all functions and vice versa and manage all interfaces To ensure adherence to account strategies, formalization by Strategic Account Plans and get sign off by the direct superior.

EXPERIENCE

Experience of 8-10 years with strong exposure to distribution sales and operations. Industry: footwear, apparel/fashion, FMCG. Exposure: Sports, Distribution mgmt., MBO Sales. Skills: good knowledge of outlook-basics, word, excel and power point.

EDUCATIONAL BACKGROUND

MBA in business / marketing from a reputed B-School.