Los Angeles, CA
25 days ago
Associate Manager, Brand Media, Growth Marketing
About the Team

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market. 

About the Role

The Consumer Growth Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow DoorDash's Marketplace. This role will report into an Offline Manager (team lead) and will be responsible for both brand online and offline media campaign management, inclusive of strategic recommendation, execution and reporting to grow DoorDash’s brand relevance and first choice consideration. 

You’ll play a foundational role in redefining and evolving our approach to awareness and high reach media and contribute to growing brand health and long-term monthly active user goals against key strategic audiences. Through the impact of your work, you will help us re-imagine the way we drive deeper consumer engagement across various use cases and product offerings. 

You’re excited about this opportunity because you will… Responsible for the day-to-day operational management of brand online (i.e. Paid Social, YouTube etc.) and offline media channels, inclusive of campaign execution and project management, media mix recommendation, budget management and data/analytical reporting Work closely with agency partners to develop media and brand media integration strategies & tactical recommendations to deliver against business briefs in service of growing brand consideration for key audiences and brand health Familiarity with paid social and online channels, working with analytics and media partners to test new channel or product features (i.e. new ad formats, beta features) to identify incremental audiences and inventory to accelerate growth Collaborate cross-functionally with internal stakeholders to develop and influence media recommendations using subject matter expertise, consumer knowledge and data driven insights  Work alongside brand team to manage creative projects and lead campaign implementation from inception to go-to-market launch  Establish new processes and playbooks required to optimize team operations and develop best practices  We’re excited about you because you have… Bachelor’s degree or higher; MBA a plus  5+ years managing and executing tactical, large-scale advertising campaigns across brand online (i.e. upper-funnel, mid-funnel channels like TikTok, Meta, Snapchat, YouTube) and offline brand building channels (i.e. OTT/CTV, streaming audio, OOH, brand partnerships and sponsorship media IP, broadcast TV, content).  Has experience with paid media planning, buying and optimization either at an agency or in-house as a client, ideally at a high growth consumer brand.   A love for collaborating and working on a team with extensive cross-functional experience partnering with groups across marketing (paid media, brand, content, studio production, analytics etc.)  Excellent verbal / written communication and presentation skills and are able to organize critical info both to senior leaders, external partners, and cross-functional stakeholders. You’re not afraid to get your hands dirty and get deep into the data yourself, with experience sifting through a detailed analysis and synthesizing actionable insights to make data-driven decisions. You do this while still having a strong bias for action and being able leverage your intuition when you don’t have all the data you might need.  A creative and entrepreneurial mindset - you enjoy tackling unsolved problems, building new processes and ways of thinking, and finding creative solutions with limited resources.  Why You’ll Love Working at DoorDash because… We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies. We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.  We are learners - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute. We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility. We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

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