Job Description

Position Overview

The Senior Brand Manager is responsible for overseeing and implementing the effective short- and long-term initiatives supporting Brand strategies.  There is a strong focus on longer term strategic planning, identifying and cementing synergies across brands and external partnership opportunities.

The Senior Brand Manager role sits within the Oncology team and reports to the Oncology Marketing Lead.

Primary Activities and Responsibilities include but are not limited to:

Responsibilities:

Leading and managing the Brand at the different stages of the life cycle.

Achievement of sales targets and management of promotional budgets.

Driving analyses and strategic planning to optimise the brand. 

Monitoring and analyzing market trends and taking appropriate action to leverage or address these.

Competitor intelligence analysis and the incorporation of insights into brand strategies.

Monitor sales performance by preparing sales forecasts for use in planning manufacturing operations and inventory control.

Coordinating the development of marketing objectives, strategies, advertising and promotion programs that build the intrinsic value of our company brand.

Ensuring the effective implementation of strategies and tactics, tracking, evaluating and responding as required.

Effectively managing the promotional budget and deploying resources as and when necessary to optimize the business.

Effective leadership of cross functional teams to ensure that objectives are aligned for the achievement of business goals.

Responsible for Key Opinion Leader management and development.

Ensuring all business activity complies with relevant Acts, legal demands and ethical standards.

Key competencies, skills & experience required

Bachelor's Degree qualification or higher.

5-7 years' experience in product/brand management in the pharmaceutical industry.

Expert knowledge and demonstrable experience of brand life cycle management.

Strategic marketing and planning experience.

Planning and project management skills, with previous experience managing multiple projects.

Strong customer focus.

Strong results focus.

Comfort with ambiguity.

A growth mindset and agility across all aspects of the role.

Effective judgement and leadership.

An understanding of regulatory and reimbursement requirements.

Demonstrated experience in managing stakeholder expectations.

Strong collaboration skills, with an ability to effectively work with cross-functional/virtual teams.

Strong communication and negotiation skills.

Change management experience.

Strong leadership skills, including experience influencing and coaching team members.

Who we are

We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

 

What we look for

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us—and start making your impact today.

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Temporary (Fixed Term)

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Not Applicable

Shift:

Valid Driving License:

Hazardous Material(s):

Required Skills:

Adaptability, Customer-Focused, Data Analysis, Digital Marketing Management, Market Development, Marketing, Marketing Campaign Development, Marketing Resource Management (MRM), Marketing Strategy Implementation, Market Research, Oncology Marketing, Personal Initiative, Product Development, Product Launch Planning, Social Collaboration, Strategic Market Analysis, Strategic Planning, Strategic Thinking, Vendor Management

 Preferred Skills:

Job Posting End Date:

07/26/2025

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R357436