**Company description** Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands. **Overview** **Core Job functions of DPS Team** + Leverage data and technology to solve business problemsIncludes: Data and Audience strategy across all channels and provide audience insights and recommendations for client s and internal teams. + Drive ad tech partnerships: Includes: Evaluation, selection, setup, maintenance, roadmap, project management of ad tech partners. + Digital, Data and Ad Tech Education (trainings, POVs, reference guides) + Ad serving (Standard, dynamic, video, display) + Attribution (pixels, tracking, measurement, mobile, desktop) + Web analytics, app measurement, MTA, cross device, CPDs + Data Marketplace (1P, 2P, 3P landscape, best practices) + DMPs, on boarders, and infrastructure + DSPs + Role of platforms and tech (DPS 101) + Ad Verification **Responsibilities** + Act as resource to demonstrate agency knowledge of digital strategies + Own and maintain relationships with audience data partners and internal agency counterparts + Guide and drive use of audience data to impact media strategies for client account(s) based on overall objectives + Maintaining knowledge of current DMP/Programmatic media trends and provide training to employees when necessary. + Help create client presentations & provide agency POVs to client based on client data strategy objectives + Grow day to day client relationships focused on data & internal agency leads + Oversee & Set Precedent of the management of the day to day relationship with DMP or "DMP Like" (Data Management Platform) + Managing the process of defining audiences to be leveraged, sharing of data with partners, and tracking and compiling performance reports regarding audience groups + Prepare & present data strategy presentation and drive integration in media plan focused on audience details + Manage and grow Manager via everyday tasks & creation of quarter career goals -- Support Manager in growing Sr. Analyst & Analyst + Support and/or manage though leadership and roadmap planning of signal loss and data privacy initiatives. **Additional information** Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $110,580-$140,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/20/2025. Veterans Encouraged to Apply \#LI-AD2