Associate Creative Director - Peacock
NBC Universal
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
The Associate Creative Director, Unscripted will help lead and manage the 360-degree Unscripted and Reality launch and multi-title creative campaigns for Peacock. The Associate Creative Director will help collaborate with and mentor internal writers, producers, editors, and associate producers, as well as act as creative lead with external vendors/agencies tasked with developing and executing creative marketing projects and campaigns. This position will be responsible for providing creative feedback, guidance and direction on a high volume of work that effectively creates demand and desire for our content. This position will be tasked with helping navigate approvals with internal and external stakeholders to maximize workflow efficiencies, cascade feedback, and ensure transparent communication. In addition to working on Unscripted titles, this position will also be asked to contribute to other creative campaigns as needed. The candidate should have a reel of relevant work that showcases their conceptual prowess, eye for design, copywriting skills, strategic thinking, industry-leading creative chops, and most importantly, passion for Unscripted/Reality Content.
Responsibilities:
+ Lead the creative development and production of all aspects of Peacock Unscripted creative campaigns
+ Provide video creative + editorial feedback and guidance to internal creatives and external agencies on a high volume of work
+ Work alongside designers and production team to create and produce all content including concept decks, graphics, logos, shoot decks, etc.
+ Partner cross-functionally with Marketing, Social, Press, and other stakeholders on initiatives to achieve campaign goals and drive customer acquisition and retention
+ Help ensure seamless execution and delivery of creative assets to relevant internal partners and platforms
+ Help develop creative strategies around Peacock unscripted content to guide internal teams and external vendors
+ Screen unscripted content to develop unique and best-in-class concepts and breakthrough campaigns
+ Collaborate with internal/external creative teams to brainstorm and script ideas and concepts, as needed
+ Review relevant consumer data and insights and use that data to help ensure creative campaigns are maximally effective
+ Concept, write, produce and execute best-in-class creative launch campaigns for Peacock Originals campaigns, both off and on-platform
+ Collaborate (and own relationships, when needed) with outside agencies and production/editorial/graphics vendors for campaigns and promotional trailers, key art, promos, sizzles, and various video assets
+ Produce and edit promotional/creative video content for use on all platforms
+ Supervise VO recording and audio mix sessions
+ Lead brainstorming sessions to develop script ideas and concepts
+ Direct talent and Originals creative marketing shoots as needed
Basic Requirements:
+ 8+ years of relevant experience writing, creating, producing, and managing promotional/marketing content and campaigns
+ A strong leader who can offer creative feedback and guidance to a team of writers, producers, and editors
+ Able to work in a fast-paced and entrepreneurial culture with a willingness to be hands-on
+ Experience managing projects and excellent presentation skills
+ Comfortable reviewing and analyzing campaign performance data and optimizing creative accordingly
+ Passion for television and unscripted content, as well as an interest in all other creative categories
Desired Characteristics:
+ Entertainment, Digital Media, and/or direct-to-consumer marketing/branding/creative experience preferred
+ Strong communication skills, organizational skills, and attention to detail
+ Self-motivated with a positive and collaborative attitude
+ Able to manage and prioritize multiple projects at once with the ability to meet tight deadlines in a fast-paced creative environment.
+ Knowledge of Adobe Creative Suite, Adobe Premiere, After Effects is a plus
Additional Requirements:
+ Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page (https://www.nbcunicareers.com/benefits) of the Careers website.
Salary range: $110,00 - $140,000 (bonus eligible)
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
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