Assistant Brand Manager
Colgate-Palmolive
No Relocation Assistance Offered
Job Number #168202 - Guangzhou, Guangdong, China
**Who We Are**
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
+ 推动市场组合和品牌计划的开发与执行,激发并转化消费者兴趣,促成购买。
+ 理解本地消费者、客户及竞争对手,在保持全球战略和产品信息一致性的前提下,调整和本地化全球市场活动。
+ 全面负责产品活动的策划与执行,从社交媒体推广到KOL种草,制造社交话题热度,同时进行深入的产品教育,助力业务增长。
+ 管理和监测口腔护理品类的社交趋势及绩效表现,建立系统性的分析体系,以满足消费者需求。
+ 支持制定并捍卫市场份额的策略,确保市场计划与长期品类/品牌战略保持一致。
+ 通过高效执行和对商业团队的领导,实现业务目标。
+ 与跨职能团队合作,确保市场活动按照战略推进,并获得促销和广告等投资支持。
**Our Commitment to Inclusion**
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
**Equal Opportunity Employer**
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form (https://docs.google.com/forms/d/e/1FAIpQLSdaxk\_eF4utznQoVHlxmL9jVFJbOkM4Oe5CAdKOg-h9EPdLfg/viewform) should you require accommodation.
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