At Amazon Advertising, we're at the forefront of innovation in the advertising and eCommerce intersection. We're seeking a seasoned AdTech expert to join our Sales Go-To-Market team (SGTM) organization as an AdTech GTM lead. This role is crucial in bridging the gap between our global sales teams and product development, driving adoption of AdTech advertising solutions.

The ideal candidate will be an industry veteran with deep expertise in all facets of AdTech, including both buy-side and sell-side technologies. You'll be responsible for shaping our go-to-market strategies, influencing product roadmaps, and driving demand generation initiatives that propel Amazon Advertising's growth in the competitive AdTech landscape.

Key job responsibilities
Serve as the voice of the customer and sales teams to our product organizations, defining and prioritizing global sales needs to influence product development decisions.

Develop and implement comprehensive GTM strategies and sales plays for both existing and new AdTech capabilities, focusing on areas such as Core Tech, end to end sales operations and strategy, and advanced measurement and reporting tools.

Own the end-to-end process of delivering strategic plans, from initial conception to successful execution and performance analysis.

Drive sales enablement initiatives, ensuring our global sales teams are equipped with the knowledge and tools to effectively communicate the value of our AdTech solutions.

Collaborate with Product Marketing to craft compelling narratives and positioning for our AdTech offerings.

Develop and maintain strong relationships with key stakeholders across global sales, product, and marketing teams to ensure alignment and drive successful outcomes.

Leverage data-driven insights to inform strategic decisions and demonstrate the impact of AdTech initiatives on key business metrics.