Account Executive, Retail/CPG Category (DTC Brands Focus)
We are seeking a highly motivated and results-driven Account Executive with experience servicing the Retail/CPG Category to join our team. As an Account Executive, you will be responsible for driving revenue growth, building strong client relationships, and providing strategic guidance to our customers. Your focus will be on selling Yahoo’s full-funnel solutions, including premium sponsorships on Yahoo Sports, to agencies and brands to help them achieve their marketing goals.
Responsibilities:
Sales Strategy and Revenue Generation:
Develop and execute a strategic sales plan to achieve revenue targets.
Engage a set target list of brands to promote the differentiated value and benefits of advertising with Yahoo.
Build and maintain a robust sales pipeline, tracking opportunities to ensure consistent revenue growth.
Client Relationship Management:
Establish and nurture strong relationships with decision-makers at client organizations, acting as their trusted advisor.
Understand client business objectives, marketing goals, and challenges to propose tailored solutions across Yahoo. .
Conduct presentations to showcase the capabilities and advantages of Yahoo.
Provide exceptional client service, ensuring satisfaction and retention.
Consultative Selling and Solution Development:
Analyze client business needs, leveraging your expertise in digital advertising to develop customized partnership solutions.
Collaborate with internal teams, including operations, marketing, and product, to ensure client requirements are met.
Stay up to date with industry trends, competitive landscape, and emerging technologies to provide strategic insights and recommendations to clients.
Cross-functional Collaboration:
Work closely with strategy and product teams to provide client feedback, contribute to roadmap discussions and identify areas for improvement.
Collaborate with the account management team to ensure seamless onboarding, campaign execution, and optimization for clients.
Coordinate with the finance and legal departments to negotiate contracts and ensure compliance with company policies.
Qualifications:
Bachelor's degree in business, marketing, or a related field is preferred but not required.
Proven track record of success in digital advertising sales, preferably in a comparable Publisher environment.
In-depth knowledge of premium display advertising and brand sponsorship sales, with a background in Sports Marketing preferred.
Strong understanding of the digital advertising landscape, including trends, challenges, and industry best practices.
Exceptional sales and negotiation skills, with a demonstrated ability to close deals and exceed revenue targets.
Excellent communication and presentation skills, with the ability to articulate complex concepts in a clear and concise manner.
Strong analytical and problem-solving abilities, with the capability to leverage data to drive strategic decision-making.
Self-motivated, proactive, and able to thrive in a fast-paced, dynamic environment.
Collaborative mindset with the ability to work effectively across cross-functional teams.
Join our team and play a vital role in driving the success of Yahoo’s sales efforts. As an Account Executive, you will have the opportunity to shape the future of digital advertising and help our clients achieve their marketing goals through innovative and data-driven solutions.
The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.
At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!
Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.
We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome.
The compensation for this position ranges from $83,625.00 - $174,375.00/yr and will vary depending on factors such as your location, skills and experience.The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.Currently work for Yahoo? Please apply on our internal career site.