Tokyo, JPN
1 day ago
<VAS事業部>Marketing Program Specialist (Omni-Channel)
**_MAIN RESPONSIBILITIES_** - Plan and execute Japanese “gakkai” programs such as seminars, live demonstrations, and hands-on training sessions, in alignment with Marketing and Sales strategy to effectively deliver our messages leveraging the MD-to-MD channel - Cooperate and coordinate with Abbott colleagues across APAC markets to implement programs for Drs coming to Japan from APAC (to learn via observerships held in Japanese hospitals) and webinars / proctorship opportunities coordinated by APAC countries for Japanese physicians to participate outside of Japan. - Support Digital messaging initiatives and campaigns in coordination with physical programs - Support Product Managers with development and management of promotional assets (e.g. leaftlets, digital assets and ads, company-owned website) to ensure adherence to corporate branding guidelines and industry regulations - Set goals and assess effectiveness of each event based on Key Performance Indicators (KPI). **_QUALIFICATIONS_** _Education_ Associates Degree (± 13 years) _Experience/Background_ Minimum 3-5 years _Language Requirements_ - Native-level Japanese communication and Business-level English communication (writing & speaking) *This role will primarily use Japanese, but will sometimes require exchange of emails and meetings with international colleagues (APAC, US, EMEA) in English _Preferred professional experience_ - Experience in Marketing or Sales of Medical devices or pharmaceuticals - Experience in coordinating programs (especially large, on-site programs; around 100 attendees or more), seminars, workshop, hands-on and live demonstrations - Familiarity with digital channels and marketing concepts An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com
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